Recipes and tutorials

Unleash the power of your behavioral data

If you're looking for more guided approaches that contains information about tracking and modeling your data, check out all our Data Product Accelerators!
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📄️ Derived Web Analytics Queries

A selection of useful SQL queries to run on the derived dbt unified package data

📄️ Web analytics

Learn how to aggregated user data into sessions

📄️ Basic tracking design and setup

Let’s say we want to track a custom event when the following form is filled:

📄️ Content analytics

Get better insights into how your content is performing

📄️ Base tracking implementation with Data Products

This guide will help you understand some of the basic capabilities of Data Products and how they can be used in practice for most tracking implementation setups.

📄️ Anonymous tracking

Capture Snowplow web events without user or session identifiers, without IP addresses and without setting any cookies

📄️ Single customer view

Explore user stitching based on Snowplow's various web user identifiers

📄️ User engagement

Aggregating user behavior beyond sessions