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Setting up Snowplow Behavioral Data Platform

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This documentation only applies to Snowplow BDP. See the feature comparison page for more information about the different Snowplow offerings.

Enterprise: in your own cloud​

BDP Enterprise is a version of Snowplow hosted in your own cloud account (AWS, Azure or GCP). It enables you to create rich and well-structured data to power your advanced analytics and AI use cases.

BDP Cloud

Consider BDP Cloud for a faster setup time if you don’t wish to host your own cloud infrastructure (besides the data warehouse or lake). See deployment model for a comparison between BDP Enterprise and BDP Cloud.

Refer to the AWS Setup Guide. Once you’ve set up your cloud environment, you can request a new pipeline via the Snowplow BDP Console.

Where is the infrastructure installed?​

Snowplow’s internal team of data engineering experts set up, manage and upgrade your data pipeline within your own cloud environment bringing all the security, data quality and data activation benefits that come from owning your infrastructure.

tip

If you’d like to learn more about Snowplow BDP you can book a demo with our team.

Cloud: hosted by Snowplow​

BDP Cloud is a hosted version of Snowplow designed to get your organization up and running and delivering value from behavioral data as quickly as possible. It enables you to create rich and well-structured data to power your advanced analytics and AI use cases.

With BDP Cloud, you don’t need to set up any cloud infrastructure yourself. See deployment model for a comparison between BDP Cloud and BDP Enterprise.

Where is the Snowplow pipeline hosted?​

All data processed and collected with Snowplow BDP Cloud is undertaken within Snowplow’s own cloud account. Data is stored in Snowplow’s cloud account for 7 days to provide resilience against potential failures.

For more information, please see our full product description.

tip

If you’d like to learn more about Snowplow BDP you can book a demo with our team.